Logo design and brand identity for Pozvibe Podcast, hosted by Veda Lady and Robbie Lawlor. Aimed at people living with HIV, their friends, family, and allies, the podcast offers a fun and safe space to share the stories of HIVIPs while challenging stigma around HIV diagnosis. Each season’s theme was visually reinvented, with unique graphics that aligned with the podcast’s evolving content. The vibrant, inclusive identity reflects the podcast’s mission to break down barriers and foster understanding.
The evolution of the Pozvibe Podcast logo, with unique designs tailored to each season’s theme.
Weekly video content is created for Pozvibe Podcast to promote episodes across social media. Unlike traditional HIV-related content with a serious, informative tone, this podcast’s aesthetic aims to be realistic, vibrant, and accessible, encouraging engagement and reducing stigma through a fresh, approachable style.
From humble beginnings, driven by the powerhouse duo Veda Lady and Robbie Lawlor, Pozvibe Podcast has evolved from a grassroots initiative into a nationwide movement. It continues to grow, breaking stigma and fostering understanding of HIV throughout Ireland.